PRESS RELEASE:

MISFIT PSYCLES MAKES INDUSTRY LEADING CHANGES TO
BUSINESS MODEL AND COMPLETE PRODUCT LINE.

BOLTON Ontario, January 12, 2012 /Misfit Psycles/ -- Peter Keiller (president and founder of Misfit Psycles) is proud to be the companies only employee and the one selected to announce this, Misfit Psycles stunning advancement and generous gift to the cycling world.

Keiller is confident that such grande and ingenious changes have NEVER before been (successfully) completed. He even goes so far as to suggest that such change may NOT have even been IMAGINED before this, that is, todayÃмs MAJOR announcement.

“Without question”, states Keiller, “This innovation will STUN the big bike brands (Specialized, Trek and Nexxt) in a manner that theyÃмve never been stunned before!” Keiller continues as he tends to do, “It (our innovation released today) will forever change the way CYCLING products are designed, marketed, sold and used! I expect our telephone operators and email responders to be very busy with offers of praise!”

If Keiller sounds excited, he admits “I sound excited because I AM excited and if I AM excited I want to make sure I sound that way!” While Keiller could not provide specifics he did claim that this unique use of the exclamation point was one of his first childhood innovations. Other innovations included; the hockey- stick hatchet, the rock hammer and sniffing cap-gun casings.

Some time ago, Keiller hinted on the company blog LIESNSHITE (www.misfitpsycles.com/blog/) that there were MAJOR CHANGES afoot. In November of 2011 Keiller officially stated that the company was going to reinvent itself (by all accounts this would be the sixth such attempt in five years) in a desperate ploy to
remain somewhat relevant (if not even remotely financially viable).

Unlike previous attempts Keiller states, “This time we did it we, we being I, really did it, I did it, I REALLY
FUCKING DID IT!”

ON DECEMBER 21, 2011 THE MISFIT PSYCLES COMPANY BECAME THE FIRST COMPANY EVER TO OFFICIALLY ACKNOWLEDGE THAT THEY WERE DESIGNING, MARKETING, THINKING AND SHIPPING ALL OF THEIR PRODUCTS IN FULL LIFE-LIKE HIGH DEFINITION 3D.

Success did not come easily “There were some hiccups with early shipments as we experimented with innovative ways to look at and touch these HIGHLY ADVANCED PRODUCTS.” Once they saw what their innovation could offer, Keiller says they never gave up “We endured, after all, thatÃмs what we innovators
do, at least thatÃмs what we do when we are enduring”.

Keiller claims that the Full Life-Like High Definition 3D products they are producing require no special cliques, unfortunate glasses or child prescribed narcotics. “They (our products) really just need to be purchased by the people that want them and the rest, the rest just happens” says the banal Keiller.

What does this massive advancement mean for the still so small company?
More of the same. Misfit Psycles is promising to release a NO CHARGE UPGRADE for all products shipped prior to the December 21 launch. Keiller also claims to have a system that works on products from other companies as well. We expect this fix to be a simple Misfit Psycles decal application.

Misfit Psycles is a small but highly self influenced bicycle company located in Bolton Ontario Canada. Despite this rather unfortunate geographical location their single speed conversion kits, big sweep handle bars and 29er mountain bike frames can be found the world over. Innovators and champions of just about anything that anyone else has ever said was too stupid to innovate like a champion.

Buy any and all of the great Misfit Psycles FULL LIFE-LIKE HIGH DEFINITION 3D products online at
www.psyclestore.com.